With one million first-day sales, this will make it the fastest album to become platinum certified in history.īut why is any of this significant? Historically, albums backed by innovative forms of release and promotion have aged well and shaped the industry’s practices, even those that didn’t make a big impact on the charts. The RIAA has recently changed its own policy because of the album (and the changing methods of the music business as a whole) to allow “Magna Carta… Holy Grail” to be certified for market sales upon release, rather than after the usual 30-day waiting period for digital purchases. In the end, however, this is only a minor (and predictable) setback in Jay-Z’s blueprint for cultural dominance.
Billboard has stated that the one million copies bought by Samsung to give to its users for free will not be counted toward the album’s chart count. Unfortunately, “Magna Carta… Holy Grail” is also creating a bit of a sales controversy. Thanks to all the hustlers and most importantly you, the customer, Jay-Z’s newest release is making the rounds as the must-listen-to album of the moment. And last week, Jay-Z’s 12 th studio album, “Magna Carta… Holy Grail,” debuted on a Samsung Galaxy app for free download before its retail release.Īlready causing a stir within the Billboard and Recording Industry Association of America sales figures, is the album an intelligent marketing strategy or just a ploy for attention? In this special summer edition of Love | Hate, columnist Sebastian Torrelio supports the breaking of new music-releasing ground, while columnist Tony Huang finds Jay-Z’s new act particularly hollow. Kanye West’s “Yeezus” further fueled his evident God complex with an artwork-lacking album. Cole’s “Born Sinner” was finally released after great anticipation caused by several months of delays. Hip-hop appears to be the dominating force in landmark music releases this summer.
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